Classy News & Culture
Editor’s Note: This post is being regularly updated. As of Friday morning, Hurricane Florence’s winds, rain, and storm surges continue to pound into towns, flooding… keep reading
Just in time for the giving season, Google and Classy have partnered to offer nonprofit organizations exclusive and powerful tools to make the most of their Google Ad Grants.
While traditional text-to-give has generated a lot of buzz, it might not be the best strategy for your nonprofit. Hear from our customer success managers about its drawbacks and how it could end up causing issues for your fundraising.
Our own analysis reveals that Giving Tuesday is an incredibly important day, not only for the spike we see in donations, but also for the increase in the number of new and recurring donors.
These creative Giving Tuesday fundraising ideas are just what your nonprofit needs to stand out on November 27.
Take our this online fundraising quiz to help dispel common misconceptions around online fundraising best practices and find out how your fundraising efforts fit into the social sector.
This post examines the 2016 presidential election’s impact on donations, recurring gifts, and different causes.
A nonprofit’s ability to fold new donors into their community and develop them into lasting supporters transforms Giving Tuesday from a singular anomaly to a funnel that fuels efforts year-round.
From 2016 to 2017, City of Hope committed to growing their year-over-year revenue by 25 percent—they ended up growing 60.93 percent year over year. Hear how they did it.
Meet the newest additions to our staff, Adam Aarons and Neena Gupta Needel—Classy’s Chief Revenue Officer & President and Chief Product Officer respectively.