Latest Posts by Will Schmidt

News, Research, & Trends

Why Dopamine Might Be the Secret to Motivating Supporters

Dopamine is responsible for motivating us to do things in our life. There are ways you can foster an environment at your nonprofit that sparks dopamine release in supporters, which can motivate them to give to your cause.

Business, Technology, & Operations

9 Supporter Emails You Don’t Want to Receive [GIFs]

When it comes to your nonprofit communications, email is one of the best tools at your disposal for connecting with your supporters. Sometimes, though, there are messages you’d rather not receive back from them.

Leadership, Management, & Culture

3 Tips to Strengthen Your Nonprofit Brand Identity

When supporters build an emotional association with your organization, it’s a direct byproduct of your brand identity. What’s more, these supporters can become ambassadors for your brand and take your mission to their own networks.

Classy Product

4 Pro Tips on How to Use Impact Blocks Creatively

When using Classy’s Impact Blocks feature, there are a wide variety of ways you can leverage them to convey the tangible and intangible levels of your nonprofit’s impact. Here are four pro tips from Classy experts on how.

Fundraising

The Simplest Donor Retention Tip of All Time

It costs significantly more money to acquire a new donor than it does to retain an existing one. Nonprofits can combat donor attrition and enhance retention rates through one simple move: ask people what their reason for giving is.

Fundraising

4 Elements That Create Strong Social Impact

When donors and fundraisers have the opportunity to engage with your beneficiaries directly, they feel more connected to your cause. These four elements of social impact may help you build that connection.

Infographics

SLIDESHARE: 9 Ways to Become a Conference Networking Champ

Conference networking cam be difficult, especially when it comes to connecting with the right people. Based on our experiences hosting the Collaborative, these 9 tips will help you make the most out of your next conference.

Where social entrepreneurs go to learn and grow

Join over 20,000 leaders just like you who get their weekly dose of technology, innovation, fundraising ideas, and the latest industry trends.

Subscribe to the Classy Blog