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News, Research, & Trends

smart fundraising goals
Fundraising

The SMART Way to Create Fundraising Goals

Remember the SMART acronym from elementary school? Classy explains how to set fundraising goals with the SMART system specifically tailored for nonprofits. Learn how to create specific, measurable, ambitious, attainable, relevant, and timely goals for your nonprofit.

globe in hands
News, Research, & Trends

How Does My Sector Contribute to Social Impact?

In order to understand what social impact means you have to acknowledge the rapid evolution of nonprofit and for-profit business models. Let’s dissect what social impact means to a nonprofit organization, a social enterprise, and a business with a CSR focus.

Fundraising

Classy’s Top 7 Nonprofit Webinars of 2018

Explore the top 7 most popular nonprofit webinars Classy hosted in 2018, and then download the recordings for each one and start digging in to level-up your nonprofit.

Fundraising

How to Engage Different Generations of Donors

Understand what makes each different generation of donor unique, and then start thinking about how you can creatively engage them. In this post, you’ll learn all about Gen Z, Millennials, Gen X, Baby Boomers, and Matures.

Fundraising

Postage Price Increases: How to Plan for the Proposed Change

The USPS will be increasing their postage prices on January 27, 2019. Get all the details around this news, how it affects your nonprofit, and strategies that can help you strengthen your direct mail presence with online fundraising.

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