Classy Named Top Employer Brand in Hired’s 2019 Global Brand Health Report

3 min
top employer brand
profile picture of Classy blog contributor Will Schmidt
Will Schmidt

Today, we’re proud to announce that Classy has been named a top employer brand for tech talent by Hired in their 2019 Global Brand Health Report. Classy makes the list of 10 companies from San Diego alongside other reputable names like Qualcomm, Seismic, and Teradata.

The rankings are based on Hired’s Brand Positivity Index (BPI). This index measures a candidate’s interest in working for a company, and the higher their interest, the higher the BPI score. 

In total, Hired surveyed more than 3,600 top tech workers to find out which companies ranked as “most desirable employers” and how other organizations can compete for their attention.

top employer brand

Image of Dina Rulli, Head of People Operations

Being named to Hired’s list is an amazing honor and acknowledgement to what we have been working hard to build at Classy—an innovative software company that is disrupting an industry and giving the world’s nonprofits access to tools that increase their impact. We care deeply about our culture, employees, and nonprofit clients, and this acknowledgement from Hired showcases that our passion to mobilize and empower the world for good is getting recognized.

Dina Rulli
Head of People Operations

Currently in its third year of production, the Brand Health Report seeks to provide tech companies with data-driven insights to help measure the health of their brand. Additionally, it presents an overview of other statistics, like what matters to each city’s tech talent, so organizations can successfully attract and retain employees.

What Makes Someone Like You? 

It’s important to understand what motivates tech talent to choose “this” company over “that” company. This is especially true when compensation isn’t the only deciding factor in someone’s decision; there are other influences like the ability to work remotely, company culture, and commute distance. 

Since the Brand Health Report revolves around tech talent, we decided to dig a bit deeper and speak with our own tech employees to find out what they love about working at Classy: 

Image of David Fu, Director of Engineering

As I’ve progressed and matured in my career, I’ve come to really value the purpose that a company drives for, as well as the type of impact that I, as an engineer, can make on the world. Classy’s mission to ‘mobilize and empower the world for good’ has been the number one reason I’ve been here for over six years. I’m proud to be able to dedicate my sweat and tears to help a sector whose missions are largely to improve the lives of others and to make the world a better place.

David Fu
Director of Engineering

For others at Classy, the draw is in being part of a team that asks for opinions, listens to their input, and helps them develop as a professional.

Image of Jessie Kain, Product Manager

At Classy, no matter what department you’re in, your level of tenure, or how much experience you have, the company leadership believes in giving each employee the opportunity to create meaningful value—which is actually a company core value. You don’t have to be the CEO to have great ideas. Participation and input is encouraged at all levels. Because of this, I’ve been able to find a sweet spot where my passions and skills intersect, and I’ve carved out a career where work doesn’t really feel like work. I’m truly able to thrive here.

Jessie Kain
Product Manager

The opportunities to impact team direction and participate in innovative projects are key factors that attract and retain talent ranging from established career veterans to college graduates entering the workplace.

Image of Tim Kua, Senior Software Engineer

I was initially attracted to Classy’s mission, and I jumped at the opportunity to join right out of college to help build tech solutions for nonprofits as a member of the engineering team. It gave me an opportunity to learn about crucial parts of the company while also working on exciting new projects. I’ve been here for three years now, and I’ve enjoyed every minute of working at Classy.

Tim Kua
Senior Software Engineer

A positive brand reputation can mean the difference between hiring and retaining an all-star team or losing candidates to your competitors—whether you’re a for-profit or nonprofit. 

Recently, Classy commissioned our own survey of the social sector to uncover the modern nonprofit professional’s experience in their daily roles. Download the full report below and explore how insights in areas like investment priorities, team alignment, and technology impact overall job satisfaction at nonprofits.


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