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Published May 19, 2022 Reading Time: 5 minutes

Our long-awaited countdown to Classy’s annual nonprofit conference is coming to an end. Collaborative 2022 kicks off on June 15th as a two-day experience full of interactive sessions, Ted-style talks, and live panels led by over 40 fundraising experts.

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A Message From In-Person Collaborative Attendees

Hear from attendees who joined us in person over the past few years. Invest in yourself and your professional development with this once-a-year opportunity.

The people and interactions you encounter in person will help you return to your job with renewed energy. We can’t wait to see what you accomplish as a result.

Get Fresh Perspective From Today’s Fundraising Experts

Collaborative 2021 opened with Reshma Saujani, Leading Activist & Founder of Girls Who Code and Marshall Plan for Moms sharing,



We have this idea of perfection or bust. Are we socialized to be perfect and is the antidote to perfection bravery?

One year later we see the awe-inspiring results of nonprofit leaders like you who stepped up to uncertainty over the course of the last two years. Many organizations realized that perfectionism holds us back from trying and testing innovative approaches that often lead to entirely new outcomes.

Collaborative 2022 is our opportunity to unite social sector leaders and forward-thinking practitioners around what’s possible when we push the boundaries of perfectionism and embrace new ways of thinking.

We’re thrilled to break down the details of our event and prepare you for what’s in store as we bring together leaders across the social sector for an unforgettable experience.

Join the 2022 Experience

Collaborative 2022 Key Sessions

Get ready to experience Collaborative 2022 and all that Philadelphia has to offer, from the historic sights to our lively venues and everything in between.

Meet with industry experts and social sector leaders as they lead forward-thinking conversations, deliver sessions jam-packed with actionable strategies, and provide you with tools you can implement as soon as you return to your desk.

Here’s a sampling of interactive sessions you’ll get a front-row seat to throughout the two-day event. Sessions will be held at both the Fillmore, a venue that has hosted countless musical legends, and the famous comedy club, Punchline Philly.

Opening Keynote

Social Impact Expert: Deesha Dyer, Award-Winning Strategist, and Community Organizer; Former White House Social Secretary


The Session:

Get ready to open the day feeling inspired, equipped, and well-positioned to not only do what’s best for your mission today but for the long-term success of your organization. We’re thrilled to present our keynote speaker, Deesha Dyer.

Deesha has produced successful campaigns across entertainment, politics, philanthropy, and business for nearly two decades, and is bringing her leadership expertise to the Collaborative stage as our opening Keynote speaker.

Deesha’s journey from a 31-year-old student intern during the Obama Administration to White House Secretary will inspire any passionate changemaker. Get ready to kick off your conference with Deesha to learn how to grow as a professional, regardless of where your career takes you. 

Expert Panels

Panel: Future of the Sector, Understanding the Trends That will Shape Our Tomorrow

Expert Panelists

Classy Expert Panelists

The Conversation: Classy’s COO, Soraya Alexander, brings together a visionary group of social sector leaders from Classy’s Leadership Council to share new perspectives about where the sector is heading and the trends that will shape what’s ahead tomorrow. 

You’ll hear their insights on what’s next for the nonprofit industry and what they believe leaders should prioritize to make the most impact ahead. This esteemed group of experts will also be joining the celebration of our 2022 Classy Award Winners at Collaborative, which they helped select as the most impactful nonprofit programs of the year.

Panel: Merging with the Metaverse, How Nonprofits Can Tap Into the Digital World to Advance Their Missions 

Expert Panelists: metaverse-panel

The Conversation: Join right into this forward-facing conversation between Classy and an experienced panel of nonprofit leaders to talk about everything from Bitcoin and Ethereum to NFT fundraising in the Metaverse. You’ll get various points of view on how exactly new mechanisms of giving are hitting the fundraising landscape to help create a more dynamic fundraising approach that encourages new donors to give.

Hear from experts who’ve put cryptocurrency and NFTs to the test to change the game for fundraising, and continue the conversation as it applies to your organization in between sessions and in the halls of our Philly venues.

P.S.  If you’re still wondering what NFT stands for, you’re not alone!

Panel: How to use Social Marketing to Attract, Convert, and Retain Supporters

Expert Panelists:social-panel

The Conversation:  This panel is all about making an impact on the communication channels your supporters prefer. We’ll explore what moves the needle for broader brand awareness among untapped donor bases and how to grow existing supporters into loyal recurring donors.

You’ll learn how to amplify your message on specific social marketing channels using the latest features available with perspective from nonprofits who’ve found their formula for success.

Thought Starters

Fireside Chat: Individual Giving Trends and Behaviors

Expert Speakers: 

The Conversation:  Our speakers will dig into donor behavior data and the future of individual giving. Giving changed during the pandemic, and now that we’re moving past its height, we’re looking at where giving is headed next. 

You’ll get time to ask all of your specific questions with a live Q&A, and walk away with a deeper understanding of what your nonprofit needs to do next to evolve with the trends 

TED Style Talk: Turning Your Community of Supporters into a Movement

Expert Speaker: Otis Fulton, Vice President of Psychological Strategy at Turnkey

The Conversation:  We’re going full Ted Talk with Otis Fulton of Turnkey after his memorable webinar on the topic of psychology as it relates to peer-to-peer giving. We’re bringing him back for a Ted Talk-style session about the power of turning a community of supporters into a movement, touching on his background in psychology. 

Otis is a wealth of information on the things happening inside donors’ minds before, during, and after they choose to give. You’ll be getting his real-time thoughts on how that knowledge transforms giving into a movement for good.

Closing Keynote

Fundraising Expert: Simidele Adeagbo, Olympian and Team Visa Athlete

Simidele Adeagbo

The Session:

We’ll wrap up the two-day event with a closing conversation from Simidele Adeagbo, a trailblazing Olympian, passionate advocate and inspirational speaker focused on building a better world through sport. 

From making Olympic history at the Olympic Winter Games PyeongChang 2018 to being selected as a member of the Obama Foundation, Simidele is a seasoned storyteller using her voice and talent to empower others. Simidele joins us to share her perspectives with in-person Collaborative guests, offering her experience as a respected athlete, business leader, and visionary.

in person sessions

Attend Collaborative 2022

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