Acquiring and retaining new donors requires effective marketing, staff time building the relationship, and continued stewardship. Individual donors are critical for nonprofits’ operations, yet greater… keep reading
This article is written by Tara Todras-Whitehill, a visual storytelling consultant. In your fundraising and marketing communications, visuals are crucial in helping to cement an… keep reading
This post is written by Eric Linssen, demand generation specialist at Community Boost, a Certified Classy Partner and digital marketing agency that works with nonprofits… keep reading
Among the buzzwords of nonprofit marketing, two that get used nearly ad nauseum are branding and marketing. They’re often used interchangeably, but they should be… keep reading
When Farm Aid, an organization that works to support and strengthen family farmers, realized that their existing fundraising platform lacked the tools to grow their… keep reading
Giving Tuesday continues to grow as a movement in awareness and participation year over year. Organizations raised over $800 million online on Giving Tuesday 2020… keep reading
The average nonprofit sends out about 66 emails to each subscriber during the course of a year. That’s an email every five days. That’s too… keep reading
Check out our year-in-review as we celebrate the Classy community’s noteworthy achievements, impressive totals raised, top cause categories, and more.
Boost recurring donations with these storytelling takeaways from nonprofits who are nailing their campaign narratives.