United Way of San Diego County Saved 10 Hours Per Week with Classy
Mission
To spark breakthrough community action that elevates every child and family toward a brighter future
Challenge
Learning a new fundraising platform and launching it quickly with no interruptions in giving
Solution
Classy’s training and onboarding resources helped United Way of San Diego County onboard quickly and embed a donation form on its main donate button in minutes to start accepting donations
“It was not difficult to create and add an embedded donation form to our website. We are thrilled with how it looks and are already seeing great results!”
– Katie Khasim-San, Vice President, Philanthropic Strategies
Results:
10 hours
saved per week
Minutes
to embed a donation form
Getting familiar with a new fundraising platform
After joining the Classy from GoFundMe community a few months ago, United Way of San Diego County was ready to explore all the platform had to offer. Usually, onboarding a new platform takes up a lot of time and resources, but for the Marketing and Finance teams, it was a smooth process. The teams spent a few short weeks learning the platform and maximized their effort by:
- Attending virtual training sessions.
- Watching webinars hosted by Classy.
- Reading support articles.
Now, each team member feels empowered to use Classy and knows where to go with any questions.
I was already familiar with using Classy from working at other nonprofits, but my team found the platform very user-friendly, and support from the Classy team and the resources they provide really set us up for success.
Saving time and surpassing fundraising goals with Studio
United Way of San Diego County had been using a traditional online giving platform built for United Ways that did not allow for much customization or design flexibility. The first upgrade upon joining the Classy community was embedding a branded Studio donation form, on its main donate button to enable supporters to reduce friction and complete a donation without ever leaving the page. The steps to create and embed a donation form took only a few minutes and included:
- Log into Classy Manager
- Create a new embed form
- Design and customize the form to match United Way’s colors and branding
- Save and publish the form
- Install and embed the code on the website
With Classy, the United Way of San Diego County team got up and running quickly, embedding a donation form on their website in minutes and saving 10 hours per week on campaign-related work.
Diversifying its giving offering with Classy
Coming up, United Way of San Diego County is expanding its online giving options to reach more supporters. The team is planning to implement a community fundraising campaign, summer and winter appeals, a signature ticketed event, and a recurring donor program, all supported by Classy’s robust fundraising platform.
Classy gives us the tools to enhance and diversify our online giving.
