Charts and papers on large table
Fundraising

Don’t Miss—Donor Surveys for Data-Driven Fundraising [WEBINAR]

With the right questions and outreach strategy, donor surveys can provide the information you need to create custom experiences that resonate with your audience. With insight into their personal preferences, you can speak to donors more strategically and foster the development of your relationship.

Design & Branding

5 Smart Brand Strategies for Nonprofits

Your brand is what people think about when they think of your nonprofit. It impacts your public image, your engagement, and your fundraising efforts. Brand management is the work you do to influence and shape the way your organization is perceived.

Cherry blossoms
Fundraising

25 Creative Spring Fundraising Ideas

To prepare for a stellar spring, we’ve compiled 25 spring fundraising ideas to help you make the most of this lucrative time of year.

Person reading a book and drinking coffee
Business, Technology, & Operations

7 Books Nonprofit Professionals Must Read

Even seasoned fundraisers and nonprofit professionals need to learn new skills and hear new perspectives. We asked around the Classy office to see what books people were reading on fundraising, nonprofit management, and social enterprise and we received some great suggestions.

Fundraising

13 Free Email Templates to Retain Donors

The donor retention email templates in this guide include sample text along with tips on cadence, timing, and who should receive each email. From messages of thanks, proper introductions, and notes “just because,” the included templates and tips will help you create a donor engagement strategy that strikes the right balance with your supporters.

Business, Technology, & Operations

3 Leadership Tips to Help Employees Avoid Burnout

See how frequently speaking with staff, encouraging time off from work, and offering competitive benefits can help prevent employee burnout at your nonprofit and keep everyone engaged and excited with their work.

Nonprofit guides
Fundraising

36 Free Nonprofit Resources to Bookmark

Check out our most popular guides of all time for fundraisers, marketers, and leaders. Bookmark this page so you can refer back to these resources whenever you need.

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