smart fundraising goals
Fundraising

The SMART Way to Create Fundraising Goals

Remember the SMART acronym from elementary school? Classy explains how to set fundraising goals with the SMART system specifically tailored for nonprofits. Learn how to create specific, measurable, ambitious, attainable, relevant, and timely goals for your nonprofit.

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Fundraising

How to Leverage Humor in Your Nonprofit’s Marketing

Humor is a powerful tool for creating affinity and zealots. Learn how you can test it and implement it into your marketing materials to connect with your community in an authentic, genuine, and human way.

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Leadership, Management, & Culture

7 Nonprofit Management Tips to Develop Your Career

Navigating the job market is never easy and looking for a role in the nonprofit industry is even less straightforward. Read on to learn how to find a mentor, leverage resources, and make your mark on the nonprofit world.

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Fundraising

16 Free Resources to Plan a Run for Charity

To help you plan a run for charity that strengthens your registrants’ sense of belonging and keeps them coming back, we’ve gathered several of our most helpful resources and bucketed them all in one place.

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News, Research, & Trends

How Does My Sector Contribute to Social Impact?

In order to understand what social impact means you have to acknowledge the rapid evolution of nonprofit and for-profit business models. Let’s dissect what social impact means to a nonprofit organization, a social enterprise, and a business with a CSR focus.

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