Kickstart your year-end fundraising campaign with this checklist full of tips, best practices, and ideas from our in-house experts.

Whether you’re building a “feel good” narrative, a direct appeal, or a detailed how-to about your operational processes, this video can help both your nonprofit’s brand and storytelling, no matter how big or small your team.

In this blog post, we’ll explore the lifetime financial return from three actions: donations, recurring donations, and fundraising, to understand what actions can maximize ROI as you build your supporter base.

Matt Scott is the Chief Executive Officer of CauseMic, a digital cause marketing and fundraising agency specializing in helping Classy clients leverage technology to scale… keep reading

Discover why Google Analytics is a central piece to the puzzle of your online presence and how it can help track information about your site like number of new visitors, where people enter your site from, and how long they stay on certain pages.

Although plenty of literature describes how capital campaigns differ from traditional fundraising methods, at the end of the day, the process doesn’t need to be a radical departure from your ongoing development work and best practices. This post outlines what a capital campaign is and how you can manage it in four phases using modern fundraising techniques.

Your nonprofit’s mission statement can be such a powerful driver because it ties almost everything back to your “why.” The same is true for your own personal mission statement.

Find out how Rise Against Hunger refined their existing tactics to see triple-digit growth in just one year.

Throwing a nonprofit event is a time-consuming effort. If you’re looking for a low-lift strategy to boost event attendance, try using discount codes.

The relationship between a national and chapter nonprofit can be challenging to navigate, but that doesn’t mean it has to be contentious. Learn strategies that can help foster healthy and mutually beneficial connections that boost your overall success.