Blog Posts

Fundraising

How Should Facebook Play Into Your Fundraising Strategy?

As the ways in which nonprofits can use Facebook continue to morph, it can be challenging to understand how to balance the platform alongside your other tools. While Facebook fundraising can be a great way to get eyes on your cause, there are some important limitations to consider before diving in.

Fundraising

4 Storytelling Tips from Charity: Water’s Brand Content Lead [VIDEO]

At the 2018 Collaborative, Charity: Water’s brand content lead, Tyler Riewer, explored onstage what it means to create an effective story in the nonprofit space. Drawing from his personal experience in advertising and career at Charity: Water, Tyler revealed the four components of a good story that pull in audiences and move them to action.

Business, Technology, & Operations

Nonprofit Data Integration: Getting Started

A fully-realized data integration strategy lends structure to the flow of data, and creates guidelines for how data will be maintained over time. This post reviews data integration best practices and provides tips for getting started.

elevator pitch for nonprofits
Business, Technology, & Operations

How to Nail Your Nonprofit’s Elevator Pitch

An elevator pitch requires that you convey your mission, show your impact, and encourage people to take action within a short timeframe. Learn what mistakes to avoid, see what a polished pitch sounds like, and start creating your pitch today.

Fundraising

Top Nonprofit Builds National “Network of Networks” to Grow

In 2017, The Honor Foundation (THF)—a two-time Classy 100 honoree—grew their online revenue on Classy by 64.2 percent year over year. THF reveals their number one secret for success and offers advice for organizations looking to achieve similar results.

Classy clients
Classy News & Culture

Welcome to the Classy Family

At Classy, we’re honored that we get to partner with some of the most amazing organizations doing life-changing work. As such, we want to give… keep reading

Fundraising

How to Convert One-Time Donors to Monthly Donors

To grow your monthly giving program, you need more than a “set it and forget it” initiative. Prioritize passive and active promotion year-round to build awareness and grow your program.

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