Unlock Moments of Year-End Generosity
Explore our free resource hub for actionable ways to bring your giving season strategy, storytelling, and experiences into the new era of fundraising.
Giving Tuesday 2023 Live Results
Create New Experiences
Establish and elevate new on-ramps to giving, scale your reach, and foster genuine supporter connections with our resources, including:
- Timelines, checklists, templates, and best practices
- Examples of successful year-end giving campaigns
- Proven donation trends and predictive insights
Your Partner for Year-End Fundraising
Thousands of nonprofits launch their giving season campaigns on Classy every year. Our comprehensive fundraising platform provides the tools you need to move the needle with the scalability to maintain steady, predictable performance.
What’s so Special about the Year-End Season?
12x
the donors acquired
on Giving Tuesday compared to an average day of the year
25%
of donation volume
on Classy takes place between Giving Tuesday and December 31
2x
conversion rates
on average on Giving Tuesday and New Year’s Eve compared to any other day
Unlock Generosity: Year-End Giving
Join our six-part webinar series for innovative strategies and actionable blueprints that will help you raise more this giving season.