Giving Tuesday Was a Hit—Now What?
Learn how you can sustain donor engagement in the days following your Giving Tuesday campaign.
ReadGiving Tuesday Was a Hit–Now What?
Learn how you can sustain donor engagement in the days following your Giving Tuesday campaign.
Read6 Year-End Email Appeals That Are Sure to Flop
Some appeals are crafted in ways that can inadvertently leave support on the table—don’t make these mistakes.
ReadThe Guide to Nurturing Giving Tuesday Donors with Welcome Emails
Best practices on how to craft targeted communication strategies for three types of new donors.
Read16 Email Templates for Giving Tuesday Through Year-End
16 email templates that you can easily leverage to quickly create an efficient year-end email strategy.
ReadHow to Easily Unite Your Giving Tuesday and Year-End Campaigns
The low-lift tactic The Salvation Army used to increase year-end fundraising revenue.
ReadThe Year-End Fundraising Checklist
Kick-start your year-end giving campaign with this digestible checklist full of actionable tips from Classy’s experts.
ReadThe 3-Month Giving Tuesday Checklist for Nonprofits
Take your Giving Tuesday campaign across the finish line with this comprehensive 3-month checklist. We’ll cover how to craft a compelling campaign narrative, optimize your fundraising materials, elevate your email appeals, and more.
ReadHow to Use Giving Tuesday to Promote Your Recurring Giving Program
Learn how to attract more passionate supporters this Giving Tuesday and create a sustainable income stream for your organization that flows well into the year-end giving season and beyond.
ReadYour Giving Tuesday Master Checklist
Use this checklist to stay on track as you work to create a campaign that crushes your goals.
Read4 Tips to Set Your Giving Tuesday Campaign Up for Fundraising Success
Learn which campaign type is best suited for Giving Tuesday, what types of features to look for in the right fundraising platform, how to set up a stellar communications plan, and tips for finding the right sponsor.
ReadHow Catholic Answers Grew Giving Tuesday Donations by 387%
Read how Catholic Answers leveraged Classy to tell their story and inspire donors to contribute to their Giving Tuesday campaign.
Read3 Ways to Pitch a Corporate Partnership for Giving Tuesday
No matter how large or small your organization is, you are capable of securing a corporate partner in time for Giving Tuesday.
ReadCan You Plan a #GivingTuesday Campaign in 7 Days?
Use this blog to capitalize on the world’s biggest giving day in a short window of time.
ReadHow to Save Time With Fundraising Campaign Templates
Whether you’re creating a slide deck, building out tasks in your project management platform, or writing emails to your supporters, templates can drastically decrease the amount of time it takes to bring a project to life.
Read12 Do’s and Don’ts to Plan a Successful Giving Tuesday Campaign
We’ve compiled a list of things to be mindful of when creating, promoting, and wrapping up your campaign this year. Check out our Giving Tuesday dos and don’ts, which were compiled by Classy’s in-house Care and Customer Success Management Teams.
Read4 Pro Tips on How to Use Impact Blocks Creatively
We’ve rounded up four creative pro tips you can use to make your impact blocks pop based on real-world examples we’ve seen from nonprofits during the COVID-19 pandemic.
ReadWhy Your Donation Process Should Offer More Ways to Give
You could master a strategy to attract thousands of supporters to your campaigns, but it’s your donation process that determines if they complete a donation.
ReadThe Nonprofit’s Donation Page Checklist
Prepare your donation page for high conversion this Giving Tuesday
ReadThe Smart Guide to Strong Year-End Fundraising
Year after year, the giving season remains the most active time for nonprofits. With these tips in hand, you will be able to capitalize on this brief period to elevate your impact and maximize your year-end fundraising potential.
ReadChecklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns
Cover all of your bases before launching your next campaign.
ReadThe Giving Tuesday Campaign Example You Need to See
Follow along as we design the perfect crowdfunding campaign for Giving Tuesday.
ReadThe Nonprofit’s Social Media Content Planner
Build momentum leading up to Giving Tuesday with a step-by-step social media content planner
Read6 Giving Tuesday Email Subject Lines for Nonprofits
Get to know the research behind email marketing to understand what makes Giving Tuesday email subject lines stand apart, and get inspired by these 6 unique examples that are sure to catch your donors’ attention.
ReadThe Giving Tuesday Campaign Planner
In this guide, you’ll get everything you need to plan, execute, and capitalize on the excitement of Giving Tuesday.
Read28 Giving Tuesday Social Media Templates
28 social media templates for Facebook and Twitter to help you build or refine your Giving Tuesday social media plan.
Read7-Day Marketing Plan for Your Giving Tuesday Campaign
Use this seven-day plan to engage your community and bring new potential supporters to your cause.
Read10 Giving Tuesday Email Templates
Use these 10 sample email templates to inspire and guide your Giving Tuesday communication efforts.
ReadHow User-Generated Content Drove a 263% Giving Tuesday Revenue Increase
Learn how All Hands and Hearts sourced user-generated content and used it in their email marketing efforts for a major year over year revenue increase.
ReadThe State of Modern Philanthropy 2021
This new iteration of Classy’s annual report focuses on supporter acquisition and conversion, retention, and the importance of the giving experience in maximizing donor lifetime value.
ReadThe 2021 Recurring Donor Sentiment Report
Learn how to Attract, Retain, and Delight the Modern Recurring Donor
ReadWhy America Gives
New Data Reveals Giving Tuesday Is a Goldmine of New Donors
Giving Tuesday is more unique than any other giving day we’ve examined—learn why.
ReadHow to Leverage Giving Tuesday to Boost Your Fundraising Campaigns
The true opportunity of participating in Giving Tuesday and strategies to push your larger initiatives.
Read23 GIFs That Embody the Year-End Fundraising Craze
These perfectly capture the high stakes, chaos, and cheer that only comes once a year for hardworking fundraisers.
ReadHow to Prevent Burnout at Your Nonprofit, From the Experts
Prevent burnout from taking over your nonprofit’s culture, passion, and productivity as the end of the year approaches with tips from wellness and nonprofit experts.
Read7 Tips to Master Work-Life Balance
Get ahead of time management during the busiest giving season of the year
Read11 Stress-Busting Tips for the Busiest Time of the Year
Stress-busting tips to calm nerves and recharge ahead of the holiday fundraising season
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