Fundraising Resources to Navigate the COVID-19 Crisis

Get the resources, campaign inspiration, and fundraising how-tos you need to keep your nonprofit moving forward during the coronavirus pandemic.
Team Rubicon
COVID-19 Resources
Get fundraising best practices to adapt and keep your nonprofit moving forward during the coronavirus pandemic.
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From In-Person to Virtual: How to Maximize Your Fundraising Event Revenue
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How to Keep the Lights On at Your Nonprofit During a Global Crisis
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6 Creative Campaigns Fundraising Through the Coronavirus Pandemic
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Campaign Examples & Inspiration
Tap into the collective brainpower of the Classy community to drum up inspiration for your fundraising efforts.
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The San Francisco Ballet Critical Relief Fund
The San Francisco Ballet had to cancel over 60% of their season due to the coronavirus outbreak. They built a crowdfunding campaign on Classy to raise emergency funds to recover lost revenue, support their staff, and keep health benefits in place.
View the Campaign
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6 Creative Campaigns Fundraising Through the Coronavirus Pandemic
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The Giving Tuesday Campaign Example You Need to See
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The 3 Pillars of a Strong Donation Page
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Create Your Campaign
Ready to get started? Leverage these resources to create and launch a Classy campaign in no time.
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Create a Free Giving Tuesday Campaign
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How to Create a Campaign on Classy
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Classy Quick Start Package: Crisis Implementation
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Online Fundraising Strategies
Use these tips and strategies to launch a successful fundraising campaign, especially now.
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4 Strategies to Create a Standout Virtual Fundraising Campaign
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6 Tips to Improve Donation Page Conversion Rates
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Best Practices for Building a Campaign During the Coronavirus Outbreak
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See All
Marketing Resources
Cut through the noise and create a promotional strategy that inspires donors to take action.
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7 Emails Your Nonprofit Can Send During the COVID-19 Outbreak
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The Nonprofit Digital Marketing Checklist
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13 Donor Retention Email Templates
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See All
Get Started for Free
Ready to start fundraising? Take advantage of our special #GivingTuesdayNow offer to kick off your online campaign.
Start Fundraising Now
Join Our Facebook Group
Check out our "Coronavirus Best Practices for Nonprofits" Facebook group and learn how your peers are tackling today's challenges.
Join the Facebook Group
Connect With Our Team
Chat with us to find out how Classy's online fundraising suite can help you achieve your goals before, during, and after #GivingTuesdayNow.
Talk With Classy
"We chose Classy because its versatility and ease of deployment were a perfect match for our urgent fundraising needs. We are pleased that our quick launch of the Ballet’s critical (COVID-19) relief efforts has set the trend in this unprecedented moment in fundraising."
Danielle St. Germain-Gordon
Chief Development Officer, San Francisco Ballet