A Smarter Way to Fundraise: Explore Classy’s Fundraising Intelligence Suite

Looking for an alternative to Blackbaud?

To conquer the world's biggest challenges, you need the support of technology that understands that a stellar giving experience is expected by supporters. The Classy platform provides online fundraising software that empowers you to create customized and thoughtfully branded campaigns that put your story center stage, drive donor action, and connect you with entirely new communities of supporters. Clunky, outdated, and disconnected technology are a thing of the past. Here's why Classy is the preferred Blackbaud alternative.

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Why Nonprofits Choose Classy Over Blackbaud

Nonprofits typically compare the Classy platform to Blackbaud’s TeamRaiser products. Here’s why organizations ultimately choose Classy.

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Lower Cost

  • Lower fees for implementation and migration
  • Use less resources for custom design and development
  • Strengthen extensibility with an open API and third-party integrations

“Switching to Classy enabled us to streamline processes and save time on reporting. As a result, we doubled our online donations within a year.

Chicago Police Memorial Foundation

Easier to Excel With

  • Let your brand shine with Classy’s Advanced Designer
  • Get quick access to campaign activity and health in the Classy Manager
  • Easily design campaign pages with clicks, not code
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With images and text ready, you can build a campaign on Classy.
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Mobile Optimized Donations and Higher Conversions | World School

Higher Conversion Rates

  • Higher than average campaign and checkout page conversion rates
  • All campaign pages are mobile optimized, not just responsive
On average, Classy’s online campaigns have a conversion rate at checkout.

“We saw a 437% increase in donation page conversions upon switching from Blackbaud to Classy.”

The Salvation Army USA - Southern Territory Read the case study

Modern Look and Feel

  • Meet supporters where they are with an intuitive, mobile-responsive experience
  • Create a giving experience that matches your brand
  • Spin up beautifully branded fundraising pages and automated emails in minutes
Peer-to-Peer checkout page conversion rates range on Classy.
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A Giving Experience Platform Connecting Supporters to Causes They Care About

The Classy giving experience platform is a cloud-based online and mobile fundraising solution offering five best-of-breed products that cover all major online fundraising types. The Classy Fundraising Suite is underpinned by the powerful Classy Manager, a central hub for campaign and supporter management.


Mobilize supporters to fundraise on your behalf.

peer 2 peer


Share your story and attract new supporters.

lets rebuild the community


Integrate direct appeals to your website.

direct donations


Build event pages and manage registrations.

events graphic example


Take your fundraising global with 130+ currencies.

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4,000 Nonprofits Trust Classy

With Their Fundraising

Chicago police

Switching to Classy enabled us to streamline processes and save time on reporting. As a result, we doubled our online donations within a year.

Heifer International

Before Classy, our Fundraise for Heifer program was on a platform that had limited capabilities and little opportunity for fundraising support. Once we switched to Classy, we were able to provide an exceptional user experience, targeted messaging, and support.

Chicago police

We were seeing a low number of online donations due to the complicated platform we were on. After switching to Classy, we were able to accomplish our highest online giving amount ever.

Camp Keesem

Classy’s out-of-the-box solution provided the right level of customization for each fundraiser to tell their own story, while still enabling us to maintain control of our brand.

Make the Easy Switch

Switching to Classy can be seamless, and even empowering. Gone are the days of multiple third-party consultants and costly customization. Classy’s out-of-the-box platform scales to meet the demands of organizations of all sizes, enabling them to grow their online fundraising through point and click configuration. When looking to switch from Blackbaud to Classy, Classy provides the following services to help you hit the ground running.

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Integration with Blackbaud CRM, Raiser's Edge, and Luminate Online through our network of trusted partners

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Migration of historical transactions and members to support the donor experience

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Recurring donation migration from Blackbaud Merchant Services


What are Classy’s transaction fee(s)?

Classy’s transaction fees can vary based on the plan you choose. Our team takes the time to get to know your organization and your fundraising initiatives, so that we can find a plan that fits your needs and budget.

What type of supporter management does Classy provide?

Classy’s fundraising suite is underpinned by the powerful Classy Manager. You can:

  • Get a 360-degree view of a supporter’s giving and fundraising history
  • Manage one-time and recurring donations
  • Resend receipts
  • Ensure supporter information is up to date
  • Run custom reports and analysis

What CRM platforms does Classy integrate with?

Classy’s best-in-breed Salesforce integration allows you to pass all of your campaign, donation, and supporter data to Salesforce in near real time. In addition, Classy has a dedicated engineering team and roadmap specifically designed for the Classy for Salesforce integration, and we work alongside Salesforce every step of the way. Classy also has integration partnerships with other CRM platforms including Virtuous, HubSpot, Kindful, and Raiser’s Edge.

How complex is the Classy product?

We know you’re busy advancing your cause, and you don’t have hours to spend struggling with software. That’s why we’ve built a user-friendly platform that allows you to easily create beautiful fundraising campaigns, manage supporters, and access real-time results all in one place. If you have your photos and assets ready, you can have a Classy campaign up and running in about 30 minutes.

Can I migrate my recurring donors to Classy? If so, how does that migration work?

Absolutely. We encourage you to migrate your recurring donors over to Classy for two reasons: a) it keeps all your online giving in one place, and b) our team focuses on the recurring donation attainment, retainment, and overall management. Our Professional Services team will partner with you along every step of the migration. We provide a template of the fields required for the migration, work with you to correct any issues with the data, and facilitate the re-tokenization process between Blackbaud Payment Services and our credit card token provider, TokenEx. Finally, we provide metrics on how those recurring donations are processing for the two weeks following the migrations.

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