Donor Relations, Fundraising, Nonprofit Marketing Posted November 30, 2015 by Terri Harel

How to Plan for an Emergency Fundraising Campaign

In the wake of a disaster—an earthquake in Nepal, a tornado in Oklahoma, a typhoon in the Philippines—some nonprofit organizations must launch into motion within hours. It’s a blur of action. Get a campaign page up, spread the word, and rush to fundraise. The whole process leaves some nonprofits feeling anxious, but if you have the right components in place, emergency fundraising can be a swift and efficient effort.   Yes, even an emergency campaign requires a plan. When you have to act fast, preparedness and communication are key. With a plan, you’ll feel more confident that you can mobilize supporters quickly to begin relief efforts immediately, rebuild for t ... continue reading
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