INFOGRAPHIC: The Anatomy of a P2P Page
As the old adage goes, “a tool is only as good as the person using it.” A peer-to-peer fundraising page is no different. If each fundraiser’s page has the potential to raise an unlimited amount of funds for your cause, what makes one more successful than another? It all comes down to how well they understand each feature of the platform. The more informed your organization is about the tool’s functionality, the more you can empower the people using it.
In this infographic, we review each feature of a peer-to-peer fundraising page so your organization can get the most from the tool and so you can help set up your fundraisers for success. We also highlighted in yellow which features your fundraisers use directly so you can point them to all the right places.
With the right tools and support, you can help your fundraisers maximize their donations. Team Rubicon found that when fundraisers were provided with a tip sheet they raised three times the amount as those who were not. Inspired by their experiment, we created one you can download and customize for your organization.