When your organization hosts an event, you can encourage your attendees and supporters to also fundraise on top of their event registration. Classy Events couples these two together to eliminate a revenue ceiling and open the doors to near-limitless fundraising.
Take, for example, the Y in Central Maryland. After the success of their first peer-to-peer fundraising campaign on Classy, they incorporated fundraising in a 5K event where runners were asked to raise money on top of their registration to participate.
From 2013 to 2014, the first year they used Classy Events, the Y in Central Maryland saw fundraising grow 46 percent. From 2014 to 2015, they noted an additional 24 percent growth and a simultaneous increase in event participants by 19 percent.
In this infographic we review the components of a successful event page that incorporates registration and fundraising so your organization and supporters can get the most out of it.
If your event requires registration, you can likely add a fundraising component to increase your revenue. Here’s what it could look like.
Classy Events provides solid ground to stand on, no matter what type of event you choose to put on. Focus on what matters most: raising money for your cause and mobilizing your community. This infographic only details what a run/walk/ride event looks like, but there are countless other ways you can use Classy Events campaigns to fit your organization’s needs.
Make sure to check out the guide below to dig into how you can use Classy to make your events stronger.