#GivingTuesday Infographic

INFOGRAPHIC: #GivingTuesday Keeps Getting Better

Just when we thought it couldn’t get any bigger, #GivingTuesday 2016 raised $168 million, crushing last year’s $116 million tally. Check out this infographic to find out why this was the biggest #GivingTuesday ever.


5 Ways to Streamline Nonprofit Team Fundraising

Team fundraising helps you hit higher fundraising goals, better engage your community, and bring in new supporters to your nonprofit. However, you have to make sure your team fundraising is streamlined to allow for the influx in support.

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Re-Engage Donors With This 3-Step Social Media Trick

To re-engage past donors, and ultimately grow a stronger supporter base, your organization can use these tips to run an advertising campaign using the ‘custom audience’ retargeting tool on Facebook.

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3 Types of Email to Power Your Fundraising Campaign

While email is only one component of your supporters’ overall experience with your fundraising campaigns, it’s the primary way they expect to receive communications from your organization. This post outlines three email types that will help you strengthen a supporter’s connection to your cause.


5 Creative Campaigns Started by Classy Employees

Building creative campaigns can be difficult for your nonprofit, but they encourage more donations. Check out these five campaigns built by Classy employees that we think will help inspire some ideas for your future campaigns.

Birthday Cake

How Birthday Data Can Benefit Donor Relations

When you collect the birthdates of your donors, you gain important personal and demographic information. This allows you to interact with your contributors on a more intimate level.

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