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Fundraising

infographic ultimate thank you
Infographics

INFOGRAPHIC: The ULTIMATE Thank You for Nonprofits

Use this infographic to learn step by step how content, tone, and personalization can create the ultimate donor thank you. Whether you reach out via phone, email, snail mail—your donors will appreciate a personalized message of gratitude.

Fundraising

3 Elements of Effective Storytelling in Marketing

When you effectively use storytelling in your marketing efforts, you have the power to inspire large audiences to make powerful changes. Use these three elements to bring your stories to life and connect with supporters’ emotions.

smart fundraising goals
Fundraising

The SMART Way to Create Fundraising Goals

Remember the SMART acronym from elementary school? Classy explains how to set fundraising goals with the SMART system specifically tailored for nonprofits. Learn how to create specific, measurable, ambitious, attainable, relevant, and timely goals for your nonprofit.

Image of Classy 5k charity run resource guides
Fundraising

18 Free Resources to Organize a 5K Charity Run

To help you organize an incredible experience for your event registrants that strengthens their sense of belonging, we’ve gathered several of our most helpful resources and bucketed them all in one place.

first fundraising campaign
Classy Product

4 Tips to Crush Your First Fundraising Campaign

We met with the CEO and founder of Miry’s List to learn how the organization set up their first-ever fundraising campaign, what strategies they used for success, and how you can apply all this to your nonprofit.

Laptop computer with Google search on screen
Fundraising

How to Drive Donations with Google Business Reviews

73 percent of consumers have more trust in a local business or organization with positive reviews because someone outside of the brand is providing an objective account of their experience. Whether a donor, volunteer, or beneficiary, a testimonial paired with a high star rating just may be the social proof you need to attract a new supporter.

Cherry blossoms
Fundraising

25 Creative Spring Fundraising Ideas

To prepare for a stellar spring, we’ve compiled 25 spring fundraising ideas to help you make the most of this lucrative time of year.

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