WP_Term Object ( [term_id] => 686 [name] => Marketing [slug] => marketing [term_group] => 0 [term_taxonomy_id] => 686 [taxonomy] => category [description] => [parent] => 0 [count] => 393 [filter] => raw )

Marketing

mother and child
Marketing

17 Beautiful Mother’s Day Quotes

It can be hard to find the words to explain how much your mom means to you, so we compiled 17 beautiful quotes about mothers to help inspire you. Read these touching quotes and then let your mom know that you love her.

infographic ultimate thank you
Infographics

INFOGRAPHIC: The ULTIMATE Thank You for Nonprofits

Use this infographic to learn step by step how content, tone, and personalization can create the ultimate donor thank you. Whether you reach out via phone, email, snail mail—your donors will appreciate a personalized message of gratitude.

Fundraising

3 Elements of Effective Storytelling in Marketing

When you effectively use storytelling in your marketing efforts, you have the power to inspire large audiences to make powerful changes. Use these three elements to bring your stories to life and connect with supporters’ emotions.

infographic sketch
Design & Branding

4 Steps to Better Nonprofit Infographics

An infographic is one of the most efficient ways to portray information and data—but it takes skill to create a compelling and well-designed nonprofit infographic. If you don’t have the budget for an in-house graphic designer, then follow these steps to create an infographic outline to provide a third-party designer.

Laptop computer with Google search on screen
Fundraising

How to Drive Donations with Google Business Reviews

73 percent of consumers have more trust in a local business or organization with positive reviews because someone outside of the brand is providing an objective account of their experience. Whether a donor, volunteer, or beneficiary, a testimonial paired with a high star rating just may be the social proof you need to attract a new supporter.

Image of Ipad with fundraising campaign and impact blocks
Fundraising

Drive Donations Year-Round With Impact Transparency

The modern donor expects regular communication around your organization’s results and performance. In fact, at Classy, we’ve found that just as fundraising drives impact, so too does impact drive fundraising. 

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