Allison Gauss

Giving Tuesday donors are Use these 3 tips to ensure your newly-acquired Giving Tuesday donors don’t slip away.

Your community won’t turn out to support your organization on Giving Tuesday if you don’t ask them to, and the week leading up to the giving day… keep reading

These creative Giving Tuesday fundraising ideas are just what your nonprofit needs to stand out on November 27.

As a nonprofit fundraiser, you know the value of individual donations and grants, but another source of income to consider is a corporate sponsorship. Many… keep reading

If you feel like your nonprofit has been just “getting by,” it’s time to take a closer look at what’s holding you back. Once you identify your biggest roadblock, you can make a plan to overcome it.

Companies are no longer content to do well. Today, many businesses also make it their mission to do good. Corporate social responsibility (CSR) refers to… keep reading

Use this infographic to learn step by step how content, tone, and personalization can create the ultimate donor thank you. Whether you reach out via phone, email, snail mail—your donors will appreciate a personalized message of gratitude.

Remember the SMART acronym from elementary school? Classy explains how to set fundraising goals with the SMART system specifically tailored for nonprofits. Learn how to create specific, measurable, ambitious, attainable, relevant, and timely goals for your nonprofit.

Recent reports show that nearly a third of annual giving comes in the final month of the year. This holiday season, get a running start on those… keep reading

The fundamental difference between working for a social impact organization and working at a for-profit business can lead to a lot of misconceptions and misunderstandings… keep reading