Latest Posts by Ellie Burke

Crowd of people celebrating Kesem's Giving Tuesday success
Fundraising

$1.4M in 24 Hours: Kesem’s Path to Giving Tuesday Success

In 2017, Camp Kesem topped the Giving Tuesday charts again and was Classy’s number one transacting client on November 27.  Their continued Giving Tuesday is no accident, but rather the result of careful planning and thoughtful strategy.

Fundraising

The Giving Tuesday Campaign Example You Need to See

A successful Giving Tuesday campaign requires certain thoughtful elements. To help you identify and wrap all of these factors into your page, we sat down with the customer success management team at Classy for their advice on how to design a stellar campaign.

Screen laptop view of Classy profile on Facebook
Fundraising

How to Raise More With Facebook and Classy This Giving Tuesday

If you operate your Giving Tuesday campaign on a platform without donor acquisition and nurturing tools like those available on Classy, the day’s success threatens to be a blip on your larger fundraising calendar that fails to fuel your efforts into the year-end giving season and the following year.

fall fundraiser ideas
Fundraising

21 Creative Fall Fundraising Ideas

With so many popular autumn activities, this season is a perfect time for your organization to host a themed fundraising event. Get your creative juices flowing with our list of fun fall fundraising ideas.

Fundraising

The 4 Phases of a Modern Capital Campaign

Although plenty of literature describes how capital campaigns differ from traditional fundraising methods, at the end of the day, the process doesn’t need to be a radical departure from your ongoing development work and best practices. This post outlines what a capital campaign is and how you can manage it in four phases using modern fundraising techniques.

Fundraising

How Should Facebook Play Into Your Fundraising Strategy?

As the ways in which nonprofits can use Facebook continue to morph, it can be challenging to understand how to balance the platform alongside your other tools. While Facebook fundraising can be a great way to get eyes on your cause, there are some important limitations to consider before diving in.

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