Latest Posts by Ellie Burke

Fundraising

The 4 Phases of a Modern Capital Campaign

Although plenty of literature describes how capital campaigns differ from traditional fundraising methods, at the end of the day, the process doesn’t need to be a radical departure from your ongoing development work and best practices. This post outlines what a capital campaign is and how you can manage it in four phases using modern fundraising techniques.

Fundraising

How Should Facebook Play Into Your Fundraising Strategy?

As the ways in which nonprofits can use Facebook continue to morph, it can be challenging to understand how to balance the platform alongside your other tools. While Facebook fundraising can be a great way to get eyes on your cause, there are some important limitations to consider before diving in.

Fundraising

4 Storytelling Tips from Charity: Water’s Brand Content Lead [VIDEO]

At the 2018 Collaborative, Charity: Water’s brand content lead, Tyler Riewer, explored onstage what it means to create an effective story in the nonprofit space. Drawing from his personal experience in advertising and career at Charity: Water, Tyler revealed the four components of a good story that pull in audiences and move them to action.

Fundraising

Top Nonprofit Builds National “Network of Networks” to Grow

In 2017, The Honor Foundation (THF)—a two-time Classy 100 honoree—grew their online revenue on Classy by 64.2 percent year over year. THF reveals their number one secret for success and offers advice for organizations looking to achieve similar results.

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