It might seem like overkill to kick off your Giving Tuesday campaign planning in February. However, if you take small, measured actions throughout the year, you can set your organization up to be as creative and successful as possible.
The donor retention email templates in this guide include sample text along with tips on cadence, timing, and who should receive each email. From messages of thanks, proper introductions, and notes “just because,” the included templates and tips will help you create a donor engagement strategy that strikes the right balance with your supporters.
To help spread holiday cheer and get your community in the giving spirit, we collected a few of our favorite holiday quotes that are sure to warm hearts and remind everyone what the holiday season is all about.
On Classy, nonprofit organizations raised a total of $15,379,066 from 126,956 donors—our largest single giving day to date. Check out the infographic below to get all the details on this monumental event.
It’s important to present a smooth transition from Giving Tuesday to year-end. Here are three things to keep in mind as you leverage your Giving Tuesday campaign results for your year-end conversations.
In 2017, The Last Well grew their online revenue on Classy by 43.76 percent year over year. While they employed various tactics to achieve this result, the most impactful one was the development of their recurring giving program.