News, Research, & Trends

Learn how your nonprofit can identify signs that your recurring donors might post a churn risk and how to proactively engage them to retain support.

Explore this list of the top fundraising trends for 2021 that can influence your virtual events, recurring giving, donor engagement, corporate partnerships, and operations.

For the rest of 2020, donations made to your nonprofit are 100% tax deductible under the CARES Act legislation. Use these four email templates to let supporters know and drive year-end giving season donations.

Explore topics from or annual report with this infographic like recurring donations, donor retention, the seasonality of fundraising, and so much more.

Editor’s Note: This post was updated September 15, 2020.  According to CalFire, nearly 16,500 firefighters are currently combatting 28 major wildfires across California. Since California’s… keep reading

Donate to Hurricane Laura relief efforts by supporting the following nonprofit organizations.

In The State of Modern Philanthropy: Deconstructing the Online Donor Journey, our team examined how the amount of time someone spends a Classy campaign page… keep reading

We all know the feeling—we hit “post” on a new video and wait for the world to tell us what it thinks about our work.… keep reading

Download our third-annual report, which explores how time spent on campaign pages impacts conversions, second actions made by donors, the impact of suggested donation amounts, and so much more.

TikTok has become a part of our daily lives, and it’s been adopted by for-profit companies and nonprofits alike. Discover the ways that your organization can use it to market your mission, reach new audiences, and build trust with your supporters.